More and more attention to digital ad viewability — including efforts to determine exactly where ads appear on the screen and whether anyone ever had a chance to see them — is generating more and more questions among marketers. The issue is more relevant now than ever, as the Internet Advertising Bureau helps advance replacing our industry
NBC has been slammed by viewers and media pundits for its coverage of the London Olympics, but Madison Avenue wouldn’t change a thing. Especially not the tape delay. NBC Gabrielle Douglas The first five nights of the games averaged 35.6 million viewers, the most for any Summer Olympics outside the U.S. since Montreal in
There’s no question that mobile devices have become a staple in everyday living around the world. Now more than ever it’s important that websites be optimized for mobile devices. Mobile optimization can increase sales, generate more traffic, and boost customer engagement. It’ll give you an edge over the competition, too. Contact Concept Envy for mobile
Las Vegas already has a pyramid, a sphinx, an Eiffel Tower and the gondola canals of Venice. And when developer Howard Bulloch is finished, the city will have another new toy: the largest Ferris wheel in the United States. Set to open late next year, the SkyVue will tower 500 feet above the strip across
Concept Envy offers a package to suit any business’s needs. Our plans are priced competitively with some of the best feature specs in the industry. Our 99.9% up-time guarantee means that you’ll never have to worry about embarrassing “down times”. Concept Envy offers 24/7 tech support which means you’ll always have an answer to your
The benefits of having a website designed and submitted to the internet depend on the nature of your business; and to the extent of which you choose to utilize the technology available to you. The degree of technology you decide to use often depends on a number of factors, the main one being budget restraints.
Vehicle graphics are a terrific way to maximize your advertising dollars while adding to your marketing mix. When compared with traditional media channels, vehicle wrapping offers an unparalleled value. According to the Transportation Advertising Council, a division of the OAAA, vehicle advertising generates between 30,000-70,000 vehicular impressions per day. Yes, per day! Whether you maintain