For Immediate Release: 09.24.2014
Concept Envy & Explicit Nutrition are teaming up to enhance EN’s presentation. “Explicit Nutrition has all the right components to be great, the industry needs to be aware they exist” sais Concept Envy founder and Creative Director, Zach Beaman. EN, or Explicit Nutrition, has found great success through grass roots marketing and gained quite the following in the underground power lifting and body building scene throughout Europe and parts of the United Sates. Concept Envy has goals to move EN beyond the shadows and into the spot light. This will be no simple task. The performance supplement industry, or more broadly known as Vitamins, Minerals and Supplements, or VMS is one of the fastest growing industries on the planet. Producing about $32 billion in revenue for just nutritional supplements alone in 2012, it is projected to double that by topping $60 billion in 2021 according to the Nutritional Business Journal.
Explicit Nutrition does have the goods to walk the walk! Their products are of scientifically proven formulas using only the best ingredients. In fact most of their products are better on the label than the industry leading brands. But we all know that doesn’t necessarily make sales. Specifically, Explicit Nutrition will transform it’s general marketing goals, messaging, and overall campaign strategy. Concept Envy has plans to expose EN’s strengths and weaknesses alike leaving it up to the customer. “We are confident that when people use these products, room will open up on their shelves at home” remarked Founder & CEO, Lars Wenas.
Expect to see big things from this new partnership. Be sure to check into http://weinspireideas.com and http://explicitnutrition.com for details on these products and the advertising exposing them.
Source: Concept Envy Creative
Zach Beaman | Co-Founder, CMO, & Creative Director