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PRODUCT DESIGN

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PHOTOGRAPHY

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BRAND STRATEGY

WHAT WE DID

Competing for exposure in the health & fitness industry is no small task. Concept Envy helped Explicit Nutrition build their brand to be the toughest around and stand out against even the fiercest rivals. We helped push their image beyond expectations and industry standards. Once their new image was released, Explicit Nutrition caught some serious attention. Online sales increased and the company gained traction with new distribution accounts. E.N. may now soon be featured in national supplement storefront locations across the United States.

HOW WE DID IT

Our team went to work recreating the image of Explicit Nutrition from the ground up, starting with their story and brand messaging. Concept Envy recognized the strengths of the brand’s products and simply brought those attributes into the spotlight for consumers to see. This carried over into completely re-designed labeling, packaging, and customer experiences. We then pushed the “stand alone” products through integrated marketing and created targeted conversations online.

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